Adding Facebook Pixel to your FIXR account will allow you to track conversions (page views and ticket sales) as well as retarget people who have taken actions on your events. Here is how to get setup:
1) Locate your Pixel
Head to Ads Manager in your account, click the burger menu (circled top left below) and then click pixels.
You will then see the page below, click "Create a Pixel".
2) Complete your Pixel
Give your Pixel a name and hit create. Don't worry too much about the detail on the installation page, all you'll need is the pixel ID!
Now you have your Pixel ID. Good idea to email to yourself so you have a record!
4) Add this Pixel ID to your FIXR account
Next add your Pixel to your FIXR account. Head through to organiser.fixr.co and then click on 'Edit account settings' located under your account image.
N.B this is under your account settings, not the settings of a specific event you are running.
You'll see the fields in the image below - drop your Pixel ID in the box and hit save.
5) Check that your Pixel is working
Head over to Facebook Event Manager to check that Facebook is receiving the Pixel data. On the event manager you should see a count of 'Events Received' and as list of 'Top Events'. See a screenshot of my birthday event below:
Once these 'events' are coming through you know the pixel is set up correctly!